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The Industry

The retail industry, in general, is the most dysfunctional industry in the world yet it represents 51% of the US GDP, employs 1 of 5 Americans and generates over $ 3.1 trillion in sales annually. Although the technology advancements over the last 10 years have been outstanding, retailers are suspended in a state of enabling technologies.

The Company

POSmatic, Inc. is a developer and distributor of POSmatic Point Of Sales systems, ONsight™ (RAR) multi-location Management Applications, and full line of integrated business management applications.

Target Market

Small-Emerging Private Franchises

"How do you know what you have?" we asked.
"I don’t. I just go with my gut feeling", the owner responded with gloom.

The retail market has been in flux for many years. And simply, small and mid-sized retailers are being pushed aside by the giants of the retail distribution world. These giants (such as Walmart, Kmart, and Costco) have the will and the budget to seek better and better business management tools. These include advanced logic tools in inventory management to even more advanced sales and marketing management tools. And they win, with absolute efficiency and absolute reticence to push aside quickly their numerable competitors.

POSMATIC Point of Sale Software

ONsight Point of Sale Software

ONsight™ has been developed, hence, to target these "Small Private Franchises". These are independent and private owners of multi-location retail stores, where these owners have similar requirements as that of the Big Chains. (We define them as "franchises" because of their start-up requirements and difficulty factors.)

ONsight™ combines the cost effectiveness (pricing of ONsight™ powered POS systems are in its own class), usability, and the ability to effectively and understandably, the right information to the owner- all terminals and all locations are interconnected- providing critical business information on "second-to-second" demand. In such a market climate, the right information is critical to survive and thrive. Currently, many of these "Small Private Franchises" use archaic methods of business management tools, including their "GUT-puter™" ("Gut & Computer" or "Guess-timation"). POSmatic sees this many times over in our target groups.

With ONsight, owners needn’t drive their businesses blind. They can have the same tools as the big chain retail giants.

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